Quora
One of the most popular social media sites on
the internet is ‘Quora’, that allows user to ask a question related to any
segment that cannot be answered with a simple ‘Google Search’. It allows
professionals and other business owners to showcase their experience in a
certain segment. The user has to create a profile that shows and shares their
details related to his professional experience as well as personal hobbies that
provides them the authority to offer a helping hand on a topic and questions
simply asked related to their industry. By posting answers to the asked
questions, helps you to build their personal as well as professional branding.
Facebook
For each business goal, Facebook offers a
‘business tools’ that offers individual and organization ability to share the
content with the targeted audience that is paid as well as free channel and
these channels includes paid advertisements, audience analytics tools, and
sponsored post. Facebook doesn’t allow you to reproduce the whole content but
you can share links and snippets. It helps businesses and organizations to
drive demand, promote sales, and raise awareness. Also, it permits you to post
the relevant articles in an ongoing conversation thread. This is a little time
consuming and resources consuming process, but it’s a great way to develop
connections with other leaders as well.
LinkedIn
The main aim of LinkedIn is to focus on
building a brand and generating potential customers for a company. This platform
offers free as well as paid content syndication opportunities and a
distribution platform. Paid content syndication includes Inmail, dynamic
display ads, and sponsored content. It allows you to republish your blog
articles as a LinkedIn article in your connections news feeds. Also, it not
only allows you to republish your articles but also helps you to create your
network with the people in your secondary professional network and the more
people click ‘like and share content’ the more impression will gain. Therefore,
the LinkedIn platform is designed for business people, especially for the b2b
marketers.
Reddit
Reddit is a social media platform that reaches
tens of thousands of people every day where it contains something for everyone,
as it’s one of the most popular cultures everywhere. In this platform, users
share links to the content from around the web. This site works around the
globe, but majorly it covers the U.S. Reddit cannot create rich featured
articles also it’s not the top best place to syndicate the content fully. It
also contains some of the other social media sites on the list, also it allows
you to share your original post and start a conversation on it where
programmers are allowed to ask a question about development challenges. It is a
great place to build the audience and develop a reputation thought leader.
Medium
Medium is a social media platform that provides
a space for businesses and writers to publish and feature their rich articles,
content, audio, photos, and videos directly. This platform is especially for
long-form content where you can syndicate all of the lengthy blogs and posts.
Suppose you have content on your website and you wish to syndicate that then
you just have to import the content by pasting URL into medium site and this
site will automatically detect all the content, links, images, and meta tags so
that search engine can recognize your original website. Hence Medium is a
platform where like-minded people can connect also by targeting the audience as
well.
For more information, contact
us. Till then keep
reading.
Written By:
Himani Kathal
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